Advertised Mousetrap

Creator

Preview

Identifier

20145748

Description

Art Grimm, left , and Charles Bowen are examining what is believed to be the first mousetrap ever advertised on television. The boat-shaped contraption will catch a mouse, deposit it in an escape-proof chamber and reset itself. Mice never get to touch the bait, and no part of the trap contacted by a mouse need to be touched by one's hands. Its manufacturer, Eddie Fisher of San Gabriel, was in Fort Worth last week to arrange for "spots" on WBAP-TV with Grimm of the TV staff and Bowen of the Star-Telegram advertising department.

Archival Date

1950-01-06

Collection Name

Fort Worth Star-Telegram Collection

Collection Number

AR406-6-2359

Original Format

Negatives, Black & White

File Format

JPG

Rights

Rights held by The University of Texas at Arlington Libraries, Special Collections. Any use of content downloaded or printed from this page is limited to non-commercial personal or educational use, including fair use as directed by U.S. copyright laws. For more information or for reproduction requests, please contact UTA Special Collections by emailing spcoref@uta.edu.

License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License

Subjects

Advertising; Mousetraps